Direction Over Perfection
People are looking less for perfection and more for direction.
Perfection is a bit of an impractical goal.
But direction is practical.
People want to be part of something that they feel is going somewhere.
You can’t provide perfection, but you can provide clear direction. And that’s what people buy into.
Perfection is a bit of an impractical goal.
But direction is practical.
People want to be part of something that they feel is going somewhere.
You can’t provide perfection, but you can provide clear direction. And that’s what people buy into.
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